Amouage Guidance: fragrance for the complete relaxation and tranquility

Amouage Guidance was founded in 1983 in the Sultanate of Oman, which in itself makes this brand unique among perfume houses, most of which have European roots. Sultan Said Hamad bin Hamoud al Bu Said, who was at the origins of the creation of Amouage, sought to revive the ancient traditions of creating fragrances for… Continue reading Amouage Guidance: fragrance for the complete relaxation and tranquility

Aromatherapy for the home: how to create a cozy space

History and basics of aromatherapy Aromatherapy has ancient roots dating back thousands of years. The practice of using essential oils to improve physical and emotional well-being originated in Ancient Egypt and was known in other cultures such as Ancient Greece, India and China. Essential oils were used both in religious rituals and for medicinal purposes.… Continue reading Aromatherapy for the home: how to create a cozy space

How colors and scents help reveal your emotional state

Psychology of color: how the color palette affects emotions Colors have a powerful effect on the human psyche, activating various associations and memories. Color psychology is the study of how different shades can change mood, stimulate or relax. For example, the color blue is associated with calm and reliability; it can reduce anxiety and create… Continue reading How colors and scents help reveal your emotional state

The combination of color palette and perfume notes: the art of creating harmony

The theory of color palette and its influence on the perception of aromas The color palette is one of the main factors influencing a person’s perception of the environment. Color can evoke emotions, associations and even physiological reactions. In perfumery, this aspect plays an important role, since the visual perception of a package or bottle… Continue reading The combination of color palette and perfume notes: the art of creating harmony

Secrets of choosing a scent that will highlight your individuality

Basics of understanding aromas and their classification Fragrances are divided into main groups: citrus, floral, woody, oriental and aromatic. Each category has its own unique character and has a different impact on perception. Citrus scents are known for their freshness and lightness, and are often associated with energy and positivity. Floral scents are more romantic… Continue reading Secrets of choosing a scent that will highlight your individuality